Eye catching advertising is invaluable as long as the message is not lost in complicated designs that do not relate to the basic intention of the presentation which is usually to introduce a service or product.
CLIENT Fresh Start Mortgage Services Financial Industry
SERVICES Sales presenters Advertising Web media Corporate Identity
LENGTH OF SERVICE 4 years
CLIENT Jones Homes Home Builder
SERVICES Brochure design and production Advertising Photography Print production Marketing strategy
LENGTH OF SERVICE 7 years
CLIENT First Call Finance Mortgages, Insurance
SERVICES Brochure design and production Advertising Web media Corporate identity Photography Print production Marketing strategy
LENGTH OF SERVICE 4 years
FDPMEDIA - A portfolio of success
Advertising
FDPMEDIA have created advertising campaigns for local, national and international clients. Each marketing strategy brief is approached with the same level of creativity and professionalism and we ensure we reach each and every deadline without fail.
Our advertising ethics are geared to create customer response and sales. It is critical to any campaign to ensure that the product or service on offer is clear. Presenting any advertisement in any medium - web, print or signage with cluttered and confusing messages that are irrelevant yet attractive can be detrimental to the outcome.
Keep it simple as you may only have a few seconds to make an impact on the viewer and as a result, the advert must be able to convey the message in a small amount of time. By keeping your ad's concept and wording clear and concise, you increase the likelihood that the viewer will actually get your message. Remember, if the viewer can't easily and quickly understand what your advert is saying, it is unlikely he/she will respond to it.
Emphasize the benefits and not just the features - more than anything else people want to know how your product/service can improve their lives or benefit their company by using your services or product.
